Sunday, May 24, 2020

NTWRK x BBC ICECREAM Team Up for Three Nostalgic Exoplanet Pop-ups

In the wake of BBC ICECREAM’s new Exoplanet Pop-Up collection, the iconic clothing brand has teamed up with mobile app NTWRK for a collaboration you can’t miss.

Kicking off with a private LA event on Dec. 12, The Exoplanet Pop-up collection draws inspiration from some of pop culture’s greatest cartoons: BatmanThe JetsonsSpace Jam, and Rick and Morty.

From Dec. 13 to 22, BBC ICECREAM and NTWRK will showcase the Exoplanet Pop-Up collection at 8020 Melrose Ave, Los Angeles, CA, where customers will be able to shop the new drops.

The Exoplanet Pop-Up collection features standalone statement pieces from both Billionaire Boys Club and ICECREAM like a Wireframe Diamonds & Dollars Full-Zip Hoodie and a matching sweatpant.

Not to mention the Billionaire Boys Club Snow Globe, Team ICECREAM Basketball Jersey and Short, ICECREAM Running Dog Pillow, Dollar Sign Pillow and ICECREAM ‘Best Coffee’ Incense Chamber, and more.

In addition to the launch, BBC ICECREAM and NTWRK are offering exclusive online access to shop the Exoplanet Pop-Up collection on NTWRK’s mobile app. 

In 2018 NTWRK changed the game. The app is a mobile service that offers “shoppable shows” featuring some of the biggest and best names in streetwear.

Simply put, NTWRK is a one-stop-shop for securing limited kicks, streetwear, collectibles, and more drip.

For those lucky enough to be in LA from Dec. 13 to 22, NTWRK is offering an exclusive inside look into the Exoplanet Pop-Up collection in a three-day installment.

There’s still one more NTWRK x BBC ICECREAM pop-up to catch


Drop 1: Billionaire Boys Club x Rick & Morty, Team Ice Cream Apparel, and Billionaire Boys Club Collectibles
Release Date: Friday, December 13, at 6PM ET / 3PM PT

Drop 2: Billionaire Boys Club x Space Jam & Billionaire Boys Club x The Jetsons
Release Date: Monday, December 16, at 9PM ET / 6PM PT

Drop 3: Billionaire Boys Club x Batman
Release Date: Friday, December 20, 6PM ET / 3PM PT

The Exoplanet collection is exclusive to the LA pop up and NTWRK. Download the NTWRK app to shop.

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Meet the minds behind NYC lifestyle brand The New Blue Collar

The New Blue Collar is a clothing brand redefining the working class. Sports influenced the duo behind it is reworking workwear while staying true to their athletic backgrounds, inherently applying their creative takes to what is known as streetwear.

The casual line is a combination of founders, Alex Ewings and Felix Llanos’ upbringing in their respective hometowns of Queens, NY, and Tulsa, OK.

As former athletes, it’s no wonder why they gravitate toward basketball. Fashion styling is at an all-time high amongst NBA players and it is transcending to the street style level.

Alex and Felix have a unique approach to fashion – measured with a sweat equity sense of style. Minimalism is not only in the design it’s how The New Blue Collar is evolving into a staple.

Recently we had a chance to sit down with the up-and-coming brand. Here’s what they had to say.

Where are you from?

(FL) Felix Llanos: Queens, NY.

(AE) Alex Ewings: Born in TX, Raised in Tulsa, OK.


What’s the connection to sports?

FL x AE: We both played sports growing up and through college.

We always try to find ways to pay homage to influential sports figures that we admired growing up, but we also want people to know that our brand isn’t just sports.


How did the idea for your brand come about?

FL x AE: We knew we wanted to create a brand that was centered around apparel.

We also wanted the freedom to incorporate our ideas, influences, inspirations, and aspirations into content, collaborations, projects, and experiences.



What is the reason behind the name?

FL x AE: We take workwear-like pieces and add refinement to them or a sense of luxury.

We are from two totally different environments. While one’s environment is deemed blue-collar, the other is considered upscale to most—we took our environments’ aesthetics and intertwined them, giving you The New Blue Collar.

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